Higher Ed Trends Panel: Social Media Week
February 5, 2010 by admin2
Filed under Newest Interviews
NEW YORK- February 5, 2010
Unlike many higher education events held in February 2010, this one had a worldwide assembly of NON-professors and NON-students discussing teaching and learning with technology. Their platform was the globe, and their discussion was just about as far reaching.
New York City’s Social Media Week events had been held all week as part of a global initiative being coordinated in 5 international cities with participants from everywhere able to plug-in. On this Friday, wrap up events included a stellar event held at McGraw-Hill Headquarters in New York City. This panel, Trends in Social Media in Higher Education included approximately 175 people from across industries, journalism and education on the roll call for the event on-site and via livestream at USTREAM.tv.
The superb news is that you did miss this very public and participatory “class.” The informative and compelling session is available on demand via http://www.ustream.tv/recorded/4470423. (See below)
Social Media Modeled
Special features of the event included the use of social media to promote and facilitate the panel discussion, discussion of critical topics by a expert panel, 
fielded Q&A with NYC participants and digital media innovation immediately following the discussion at the NYC location.
Dr. King shared these comments about today’s event,
“I am personally pleased that this event not only talked the talk, but walked the walk, by using social media in developing, promoting and implementing the session. What’s more we have the capability to continue this highly relevant and much needed discussion through the same means.
This issue of using current technologies in our higher education classrooms needs to be raised in the awareness of faculty and administrators, modeled so they can see what is possible, and then used in many different contexts in order to discover best practice, scalable options and greatest opportunities to improve teaching and learning.”
Prior to the event organizers and participants used: Discussions, announcements, information and comments via a Twitter hashtag #smwmcgra, #smw, #smwny, Twitter, Facebook, LinkedIn, personal blogs and Eventbrite.
During the event tools used included: Live stream to web simulcast the event worldwide and Backchannel participation through a dedicated twitter hashtag, #smwmcgraw
- After the event the social media dialog continues with these capabilities:
The expert panel for this session included many constituencies
Not only were the expertise of the panelists spanning social media, technology, entrepreneurship, consulting, book authoring, marketing, and education, but their roles were several. Consultants, authors and marketing strategists, an education professor, and a student entrepreneur.
- Adam Ostrow
- Editor in Chief, Mashable.com
- Dr. Kathleen P. King
- Professor, Fordham University;
- President, Transformation Education LLC
- Greg Verdino
- VP Strategy & Solutions, Powered;
- author of microMARKETING, McGraw-Hill Professional (forthcoming book)
- Mary Casey
- NYU Student and Founder of Jatched.com
- Vineet Madan
- VP Strategy & Business Development, McGraw-Hill Higher Education
- Yianni Garcia (Moderator)
- Brand Marketing, McGraw-Hill
For more information on New York Social Media Week
- Go to socialmediaweek.org
About Dr. Kathy King
Dr. King is an award winning author of 17 books and a dynamic, interactive keynoter. She is an author who invigorates audiences on a variety of professional topics. From faculty development to community and personal change, technology innovation to adult learning and empowerment, she is transdisciplinary scholar who lives her message of transformation and lifelong learning. Her major areas of expertise include distance learning, adult learning, faculty development, transformative learning and research.
Kathy’s consulting work is focused on “Helping Professionals Reach Their Dreams.” King and the Empowerment team at Transformation Education LLC provide direction, research, training and support for organizations and individuals across a breadth of professional development and technical areas. Kathy often says she is most challenged and motivated by the opportunities to help others cope with changes in their professional growth and workplace: navigate organizational demands, develop leadership, meet their needs as 21st century learners, and leverage distance learning opportunities.
Dr. King is an active member of several professional groups related to professional writing and speaking in addition to her research communities: American Society of Journalists and Authors, Textbook and Academic Authors, American Society of Training and Development and National Speakers Association.
Contact Kathy and Transformation Education LLC to discuss media appearances, speaking engagements, coaching and consulting services.
Portrait Photography by Joe Henson
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